PPC
Search Boosters staff have been managing PPC accounts since 2001.
Our approach too PPC management is holistic in that we not only optimise the price you pay per click but also the overall quality score of your ad including ad text and landing page quality.
The reason we do this is because this is how Google -and other search engines- decide who shows up where in their sponsored listings:
Position = Cost Per Click X Quality Score
This means that the higher your quality score the better the position of your advertisement.
Factors that influence your ad’s quality score include:
- Quality of ad text
- Click though rate of your ad (ctr)
- Quality and relevancy of your ad’s landing page
Search Boosters have the expertise and know how to manage all the above factors to achieve the highest possible ROI for your organisation.
For a bespoke PPC management quote contact us today! info(at)searchboosters.co.uk