Social Media: Fad or Revolution?
Is social media a fad or the biggest shift since the Industrial Revolution? Welcome to the Social Media Revolution. …
Developing a Social Media Strategy 101, Part 1
Many businesses want to integrate social media into their marketing mix, but aren’t sure where to start. Using social media correctly helps companies engage audiences in new ways, be more personable, develop new connections, and maintain the ones they have. …
Rupert: Pass the Media Giant on to Younger Minds
Murdoch is the stuff of legends in the newspaper and traditional media arena. But Murdoch needs to step aside for younger minds to guide News Corp. into the next stage of the electronic age. …